Business admins have the ability to add new people to the business and assign them to the  ad account(s).

To do this, navigate to the People page from the left hand sidebar. Click on the Invite button on the upper right hand corner. Add the email address(es) of the people you would like to invite to the business, and assign them a business role. Those people will automatically receive an email from Spotify Ads Manager inviting them to your business account.

When sending an invitation to the business, business admins can assign users to one or multiple ad accounts. Alternatively, users can be assigned to ad accounts after they have joined the business. To do so, navigate to the People page and click the gear icon (Settings) next to the email address of the person you would like to assign. Then, click Assign.

Business admins may also assign people to an ad account from the Ad accounts page. Click on the gear icon (settings) next to the ad account. Under Members, select the Add button. 

Business admins will be able to view everyone who has been added to the business account on the People page. Business members will be able to view their own information, as well as the business admin’s information, on the People page. However, business members will not be able to view other business members on the People page.