At Spotify, our goal is to raise the bar on audio brand safety - delivering increased transparency and easy to use controls to connect millions of advertisers and creators to billions of fans in a trusted environment.

Spotify uses a combination of people, policies, and technology to support building a safe space for advertisers. This enables advertisers to deliver ads that align with their unique brand message and create an engaging experience for our listeners.

  • Our teams are continuously working to ensure Spotify remains a trusted platform for our advertisers. Our people establish partnerships, review content, and build solutions. 
  • We leverage industry standard principles to inform our content and brand safety guidelines.
  • Our technology gives advertisers 100% share of voice during screenless moments, rather than sitting alongside other content. We also offer a range of advertiser controls so you can customize your campaign to meet your individual needs.