You can see a holistic overview of all of your campaigns, ad sets, and ads in the campaign table view. In order to view the ad set and ad-level reporting dashboard, navigate to the ad set or ad tab and select 'View Charts' on the right-hand side.

 

To customize the columns shown in the table, click 'Columns'. From there, you can add or remove metrics from the table view.

 

Listed below are the actions you can take and the details you can see from the dashboard view:

Campaigns:

  • Edit the campaign
  • See the status of the campaign
  • See if there are ad sets within the campaign that require attention

Ad Sets:

  • Duplicate the ad set within the same campaign
  • Edit the ad set
  • Access detailed overview and reporting for the ad set
  • Start or stop delivery of the ad set
  • See the status of the ad set
  • See the ad format selected for the ad set

Ads:

  • Duplicate the ad within the same ad set
  • Edit the ad
  • See details of the ad
  • Start or stop delivery of the ad
  • See the status of the ad
  • See the ad format

Note: Filtering within the dashboard view can support a single campaign, ad set, or ad at a time. This is denoted by the 1x at the top of the dashboard within each tab and can be cleared by selecting the X.

Filtering

You can filter campaigns/ad sets/ads by Date and Status.

Pacing

The pacing metric shown in the ad set tab of the table represents how your ad set budget is tracking to deliver within your ad set schedule. This percentage is calculated by dividing the percentage of remaining days in your ad set by the percentage of remaining budget in your ad set. For example, if you are 5 days through a 10 day ad set (50% remaining days) and have spent $5,000 of a $10,000 budget (50% remaining budget), then you are pacing at 100%.

Reach and frequency

The reach and frequency metrics shown in the campaign table view dashboard are total unique and de-duplicated metrics at the individual campaign-level, ad-set level and ad-level. For example, if one listener hears multiple ads within the same ad set, this listener would only count once in the reach metric for both the campaign and the ad set. Reach and frequency metrics are available for both music and podcast inventory.

 

Metrics should start populating within the first hour after the ad set has started. These metrics will then refresh every few hours daily.