Clickable calls-to-action (CTA) are available for audio and video ads.

 

CTA cards automatically accompany campaigns using the Streams or Clicks delivery goal.

 

"Learn more" is the default CTA for each ad you create in Ads Manager. This CTA is localized into your audience's preferred language.

 

You may also choose from the following calls-to-action:

  • Apply now

  • Book now

  • Buy now

  • Buy tickets

  • Click now

  • Download

  • Find stores

  • Get coupon

  • Get info

  • Learn more

  • Listen now

  • More info

  • Pre-save

  • Save now

  • Share

  • Shop now

  • Sign up

  • Visit profile

  • Visit site

  • Order now

 

Once you select your call-to-action, you'll need to enter a clickthrough URL. This is the link that users will visit when they tap or click on your image or call-to-action button.

 

Note: Spotify Ads Manager doesn't support URLs with special characters. As an alternative, we recommend creating a shortened or encoded version of the URL with a site like bitly.com or urlencoder.org.